"Can I sit at the table and wait for him to come in, then beckon him over and say, 'Oh sit down, oh sit down, oh sit down next to me'? Please? I'll do it really dead pan - and no-one will ever have done it to any of them ever before." "It'll be the shortest meeting you've ever had," replied the eternally responsible Alistair, with a vision of that Father Ted episode where they meet Victor Meldrew down in the caves.
So, in came Larry from James, and I stretched out my hand and said, "Hello, I'm Adam. Pleased to meet you."
James are re-forming, doing a nationwide tour, re-releasing their greatest hits album, and recording some great new material, so what with the fresh start and all, they quite fancied updating the James brand. It's pretty simple really, a hand customised typeface and a nice modern take on the iconic james flower. But because the boys are so passionate about design (Larry's also a furniture designer) they understand what we do, and want everything to look ace, which makes working with them very, very enjoyable. So watch this space for more James stuff soon - in the meantime, bookmark we are James.
With a bit of fiddling and registration, you can also vote whether you like the new James design in "The New Logo - What Do You Think?" General Board section here.
Posted by Adam Rix

How exciting! I LOVED James and still have the early albums on vinyl....
Not sure about the new logo though...
Posted by: claire | January 23, 2007 at 12:48 PM
I was in a bar in France once where the British band covered James, and expected everyone to sit down when they got the chorus (in that HI-larious way they do a British universities). When nobody paid any attention to the words they just started shouting 'Asseyez vous!' really loudly until about half the bar did sit down, really confused and a bit upset.
The song's made me laugh ever since.
That's all I have to say about James.
Posted by: beeker | January 23, 2007 at 02:09 PM
Reminds me of NBC, but in a good way.
It matches their band personality (notice I said band, not brand...). I just saw it in NME 5 mins ago and liked it there also.
Posted by: Rob Mortimer | January 24, 2007 at 02:54 PM
Don't know what is wrong what is rite but i know that every one has there own point of view and same goes to this one..
Posted by: autoboy | July 11, 2010 at 03:09 PM
Don't know what is wrong what is rite but i know that every one has there own point of view and same goes to this one..
Posted by: company logo design | July 14, 2010 at 12:24 PM
i reading your blog today It was very interesting and informative.
Posted by: LOGO DESIGN | September 01, 2010 at 12:19 PM
Then her soul starts to speak to her out of her cigarette lighter. Her soul speaks a series of upbeat clichés. Then Agnes goes into the garden and becomes even more sad, because something has changed and it’s going to be hard to go to work at her shitty job tomorrow.
Posted by: Buy Online Rx | November 05, 2010 at 07:41 PM
Its like you read my mind! You seem to know so much about this, like you wrote the book in it or something. I think that you can do with some pics to drive the message home a bit, but other than that, this is great blog. A fantastic read. I will certainly be back.
Posted by: Logo Design | February 01, 2011 at 07:00 AM
Welcome back James, you're the blogger blogger around internet so I'm glad to see you again. what about a post related to design?
Posted by: cialis online | April 06, 2011 at 05:25 PM
I'm a bit hazy on how the effects pedal would improve the situation. Is it simply so you can tweak the equalizer? Or is there something else to it?
Posted by: trynono reviews | July 26, 2011 at 10:37 AM
Nice post. I am very happy to read the James are back. I like to read this interesting post. I feel fairly strong about this. Thanks for sharing with us.
Posted by: אחסון אתרים | December 08, 2011 at 07:31 PM
Impressive blog! -Arron
Posted by: rc helicopter | December 21, 2011 at 12:14 PM
What great news you have there. Thanks for sharing. It really is an exciting time for all of us fans here. It would be great to be able to visit them in their upcoming tours.
Thanks for letting us know.
Posted by: Hendersonville reo | January 26, 2012 at 09:10 AM